Yesterday the BBC website reported that Ford, Fiat and Nissan ads had been banned for dangerous driving: https://www.bbc.co.uk/news/business-45957673.
As the crack down continues in a bid to save lives on the road, it is welcome news. Whether the message was intentional or not, even at a subliminal level, it’s vital to convey that safe and legal driving is the only way. All involved in the automotive trade need to work together to reduce the number of injuries and deaths seen daily across the country. Adverts and social media prove an excellent means of doing so and it’s great to see watchdogs following this through.
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